The Front Lines of Customer Service in Schools

What would it look like if we applied the concept of customer service to the classroom? The term is more frequently associated with business and sales rather than education.  For independent schools, customer experience must be a wildly important goal, though the word ‘customer’ falls short of describing a school’s relationship with students and parents. Partnership is closer. Teachers and their direct communication with students and parents are the front lines of customer experience in a school. There are many other levers that teachers have control over that directly impact customer experience. We will focus on one for now: communication. There […]

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